AboutJennifer O'Donnell
Contact details
Jennifer O'Donnell
Founder Director & Co-Founder
Safer Shared Spaces and The Great Business Company
Facilities Management
began my career in FMCG with Bristol-Myers Squibb, gaining a strong commercial foundation before moving into senior sales roles at BBC Worldwide and Universal Music Group, where I oversaw multi-million-pound accounts. While these roles deepened my understanding of aligning purpose with profit, they also revealed disparities between leadership and support roles — inspiring me to create something different.
I went on to found a commercial cleaning company built on the principles of fairness and high standards. A launch campaign—The Only Way is Ethics—become a springboard to early success, earning Living Wage Champion status, national awards and recognition in Parliament as an example of how business should operate.
More recently, I expanded my expertise with a Diploma in ESG and further study at the Cambridge Institute for Sustainability Leadership. What I learned at Cambridge reinforced what I’d been seeing for some time—the need for a simpler, more accessible sustainability conversation that actually makes sense for leaders of small and medium sized businesses—an insight that led directly to co-founding The Great Business Company.

